Grimaldi Lines and Seafy®: not just onboard Wi-Fi, but a full Digital Experience Platform
More stable Wi-Fi, one-tap payments, services always within reach: the Seafy Digital Experience Platform expands across the entire Grimaldi Lines fleet.
Milan — Already on board Grimaldi Lines ships, Seafy® is now evolving into a Digital Experience Platform available across the entire fleet, transforming the traditional Wi-Fi portal into an integrated digital ecosystem that accompanies passengers throughout their journey. Together, Grimaldi Lines and Seafy offer travelers a simpler, more reliable, and more integrated digital experience.
Thanks to the platform's evolution, passengers can connect from any device to access travel information and other services through a single access point, with no need to download dedicated apps. The technological upgrade also improves performance, with greater connection stability and speed, for a more reliable digital experience while sailing.
From the Seafy portal, passengers choose the Wi-Fi plan best suited to their needs, with rates differentiated by usage. Apple Pay, Google Pay, and Revolut Pay integration has now been added: a single tap from a smartphone is all it takes to purchase onboard services, quickly and securely.
"For Grimaldi Lines, innovation means putting technology at the service of travel. Digitalization is playing an increasingly important role in the evolution of the services we offer our passengers, and the completion of this project confirms our commitment to investing in solutions that make the travel experience simpler, more accessible, and aligned with the expectations of an increasingly connected clientele." says Francesca Marino, Head of Passenger Department at Grimaldi Lines.
"In the maritime sector, passenger experience is playing an increasingly central role in companies' innovation strategies," says Roberto Verni, CEO of Seafy®. "With Grimaldi Lines we have developed a Digital Experience Platform capable of creating a continuous point of contact between the company and its passengers throughout the journey. The goal is to provide an infrastructure that can evolve over time, supporting new models of customer relationship and driving the digital transformation of the onboard experience."
This is only the beginning of the journey: the platform will soon be enriched with new add-on modules already available within the Seafy ecosystem — from infotainment, with satellite Live TV, themed radio stations, a games area, news, blog, and sailing tracking, to onboard e-commerce for ordering from restaurants, bars, and boutiques — progressively expanding passengers' digital customer journey.
With Seafy now available as a Digital Experience Platform across all 13 ships in the fleet, Grimaldi Lines and Seafy are laying the groundwork for the continuous evolution of the onboard digital experience, through a platform capable of integrating new features and capabilities over time.
The Grimaldi Group is headquartered in Naples, controls a fleet of over 130 ships, and employs approximately 21,000 people. Led by Gian Luca Grimaldi, Emanuele Grimaldi, and Diego Pacella, the Group is a multinational logistics company specializing in roll-on/roll-off, car carrier, and ferry operations. In the passenger sector, the Group operates through several brands, differentiated by destination: Grimaldi Lines in the Mediterranean (Italy, Spain, Greece, Tunisia), Minoan Lines for domestic Greek connections (between Piraeus, Crete, and the Cyclades), Finnlines for the Baltic Sea (Finland, Germany, Poland, and Sweden), and Trasmed GLE for connections between mainland Spain and the Balearic Islands. Website: www.grimaldi-lines.com
Press contact: Chiara Attena attena.chiara@grimaldi.napoli.it
Seafy® has been the leading On Board Digital Experience Platform for the maritime sector since 2011, developed entirely in-house by IES Italia, serving 11.4 million users in 2025, with a +58% increase in activated connections between 2024 and 2025, and 16+ digital modules and features available. Website: business.seafy.com
Press contacts: Valentina Crivelli valentina@seafy.com; Francesca Saini francesca.saini@seafy.com
Content edited with the assistance of artificial intelligence tools.